The election isn't the hard part. I know that sounds wrong. Everybody treats the NLRB vote like the finish line, the climax of the whole union organizing campaign. But here's what nobody tells new organizers: roughly 80% of campaigns that win an election still fail to secure a first contract.
Every political faction in America claims to care about kids in classrooms. But when you look at who actually shows up to fight for smaller class sizes, livable teacher pay, and school buildings that aren't falling apart, it's the same group every time: the teachers union.
Every package you order passes through roughly a dozen pairs of hands before it reaches your door. The workers behind those hands — the forklift operators, the dock loaders, the freight drivers pulling 14-hour shifts — are the invisible backbone of the American economy.
The most anti-union industry in America is becoming one of its most active organizing fronts. That sentence would have gotten you laughed out of a San Francisco coffee shop a decade ago. Software engineers making $200,000 a year don't need unions, the thinking went.