The National Labor Relations Board requires signed authorization cards from at least 30% of workers in a proposed bargaining unit before it will schedule an election. That threshold appears in every organizing manual, on every union website, and in every introductory labor law course.
The AFL-CIO's Organizing Institute trains participants to have one-on-one organizing conversations, chart workplace leaders, and run mini-campaigns around live issues.
Eighty-nine percent of employers require workers to attend anti-union meetings during organizing campaigns, according to the Economic Policy Institute. That figure tells you everything about the opposition your complaints will face the moment they become visible.
On April 27, a supermajority of game developers at Wizards of the Coast filed for voluntary union recognition under the banner United Wizards of the Coast, affiliating with the Communications Workers of America.
The election isn't the hard part. I know that sounds wrong. Everybody treats the NLRB vote like the finish line, the climax of the whole union organizing campaign. But here's what nobody tells new organizers: roughly 80% of campaigns that win an election still fail to secure a first contract.